Yes, it is less, a lot less in most cases than any other company out there! This is something we are very proud of and have worked exceptionally hard to make happen. There are a couple reasons for this but the main one is that we leverage technology and low overhead to keep our costs down with the print, production and even postage rate. Most direct mail marketing companies and even print shops are still doing things the old school way with tons of overhead and inefficient print presses and processes which cost more money and takes more time. We have created efficiencies through proprietary technology and software that simplifies the process, maximizes economies of scale on the print side, leverages postal loopholes to get the best postage rate possible thus saving you significant time and money!